Our profile feed program supports synchronizing granular user information into our agent, lender, and service directories. Contact us for approval prior to building your feed or if you have any questions.
Profile feed specs
Profiles
The following elements are children of the <Profiles/>
element.
Element | Format | Description | Multiple | Required |
---|---|---|---|---|
<Profile> | ||||
<ParticipantKey/> | string (100) | Unique, persistent user ID matching listing feed | ||
<FirstName/> | string (50) | First name only | ||
<LastName/> | string (50) | Last name only | ||
<PrimaryContactPhone/> | string | Well-formatted phone number | ||
<OfficePhone/> | string | Well-formatted phone number | ||
<Email/> | string | Valid email address | ||
<LeadRoutingEmail/> | string | Additional email address to copy on user listing and profile messages | ||
<LeadRoutingEmailOnly/> | bool | Only deliver leads to the lead routing address and not the user email | ||
<PhotoURL/> | string |
Headshot photo URL specific to user | ||
<WebsiteURL/> | string | URL specific to user | ||
<Title/> | string (50) | Job title | ||
<Biography/> | string |
No HTML formatting or links | ||
<Education/> | string (250) | No HTML formatting or links | ||
<Type/> | enum |
| ||
<Social> | ||||
<LinkedIn/> | string | Username only Optional attributes
| ||
<Facebook/> | string | Username only | ||
<Twitter/> | string | Username only | ||
<Instagram/> | string | Username only | ||
<Specialties> | ||||
<Specialty/> | enum |
| ||
<Designations> | ||||
<Designation/> | enum | Provide full title or acronym if available
| ||
<Licenses> | ||||
<License> | ||||
<StateOrProvince/> | enum | Must match values here | ||
<LicenseNumber/> | string (50) | The license number | ||
<Category/> | enum |
| ||
<Location> | Primary user location | |||
<County/> | enum | Must match values here | ||
<Latitude/> | decimal | Latitude of the user | ||
<Longitude/> | decimal | Longitude of the user | ||
<Address> | Defaults to team address | |||
<FullStreetAddress/> | string | Valid street address | ||
<UnitNumber/> | string | Extended address information | ||
<City/> | enum | Must match values here | ||
<StateOrProvince/> | enum | Must match values here | ||
<PostalCode/> | enum | 5-digit code matching values here | ||
<Country/> | string (2) | ISO-3166-1 Alpha-2 country code | ||
<ServiceAreas> | ||||
<ServiceArea> | ||||
<City/> | enum | Must match values here | ||
<StateOrProvince/> | enum | Must match values here | ||
<County/> | enum | Must match values here | ||
<PostalCode/> | enum | 5-digit code matching values here | ||
<Country/> | string (2) | ISO-3166-1 Alpha-2 country code | ||
<ModificationTimestamp/> | datetime | ISO 8601 formatted date of last listing change |
Profile
Define user profiles in the following format.
<?xml version="1.0"?>
<Profiles xml:lang="en-us" version="1.0">
<Profile>
<ParticipantKey>UNIQUE-ID-123</ParticipantKey>
<FirstName>John</FirstName>
<LastName>Doe</LastName>
<PrimaryContactPhone>123-456-7890</PrimaryContactPhone>
<OfficePhone>123-456-7890</OfficePhone>
<Email>name@domain.com</Email>
<LeadRoutingEmail>crm@domain.com</LeadRoutingEmail>
<LeadRoutingEmailOnly>true</LeadRoutingEmailOnly>
<PhotoURL>https://www.domain.com/agents/agent-id/photo.jpg</PhotoURL>
<WebsiteURL>https://www.domain.com/agents/agent-id</WebsiteURL>
<Title>Managing Broker</Title>
<Biography><![CDATA[I have over 20 years of experience specializing in land...]]></Biography>
<Education><![CDATA[Master of Agriculture from Auburn University]]></Education>
<Type>Agent</Type>
<Social>
<LinkedIn type="user">johndoe</LinkedIn>
<Facebook>JohnDoe</Facebook>
<Twitter>john_doe</Twitter>
<Instagram>JohnDoeBroker</Instagram>
</Social>
<Specialties>
<Specialty>Agricultural</Specialty>
<Specialty>Recreational</Specialty>
</Specialties>
<Designations>
<Designation>ALC</Designation>
<Designation>CCIM</Designation>
<Designation>QDMA Deer Steward 1</Designation>
</Designations>
<Licenses>
<License>
<StateOrProvince>CO</StateOrProvince>
<LicenseNumber>8192821</LicenseNumber>
<Category>Real Estate Broker</Category>
</License>
<License>
<StateOrProvince>AZ</StateOrProvince>
<LicenseNumber>A837-123</LicenseNumber>
<Category>Real Estate Broker</Category>
</License>
</Licenses>
<Location>
<County>El Paso</County>
<Latitude>38.4533</Latitude>
<Longitude>-88.8391</Longitude>
</Location>
<Address>
<FullStreetAddress>230 E Main Street</FullStreetAddress>
<UnitNumber>Suite 120</UnitNumber>
<City>Colorado Springs</City>
<StateOrProvince>CO</StateOrProvince>
<PostalCode>80903</PostalCode>
<Country>US</Country>
</Address>
<ServiceAreas>
<ServiceArea>
<StateOrProvince>CO</StateOrProvince>
<County>Pueblo</County>
<Country>US</Country>
</ServiceArea>
<ServiceArea>
<StateOrProvince>AZ</StateOrProvince>
<Country>US</Country>
</ServiceArea>
</ServiceAreas>
</Profile>
</Profiles>